The land will be faithful to the visual landscape of the fiction and films, including Hogwarts castle which will serve as its iconic focal point.įrom its snow-capped roofs and cobblestone streets to the historic British sensibilities that characterize the whimsical look and feel of the land, “The Wizarding World of Harry Potter” will transport guests of all ages to the very places they read about in the stories or watched on the silver screen. films, “The Wizarding World of Harry Potter” is being masterfully recreated with impeccable detail as a real-world interpretation at Universal Studios Hollywood. Rowling’s compelling stories and characters that were brought to life in the Warner Bros. More than five years in the making, and inspired by J.K. To see the new campaign spot including a glimpse of the new land and today’s news, please click here. In making the exciting announcement, Universal Studios Hollywood illuminated the land’s Hogwarts castle to signal the arrival of today’s momentous news. The campaign is anchored by a new television spot designed to build suspense and enthusiasm while evoking a sense of wonder and succinctly capture the magical appeal that “The Wizarding World of Harry Potter” has for cross-generational consumers as it announces the April 7 opening date. This eagerly-awaited news coincides with the launch of the destination’s spellbinding campaign, which is stylistically designed to sweep guests into the land’s magical world through the lens of imagination.
Universal City, California, Decem– It’s official: “ The Wizarding World of Harry Potter™” will open at Universal Studios Hollywood on Thursday, April 7, 2016, marking the highly-anticipated arrival of the West Coast’s dynamic new immersive experience at The Entertainment Capital of L.A.
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